Michael Bergdahl

His Background:
Michael Bergdahl is an experienced international business speaker, author and turnaround specialist. Bergdahl worked in Bentonville, Arkansas for Wal-Mart, as the Director of "People" for the headquarters office, where he worked directly with Sam Walton. It was Sam Walton who gave Bergdahl the nickname, "Bird Dawg"! Previous to Wal-Mart he worked for PepsiCo's Frito-Lay Division in the sales organization and headquarters staff assignments. he has experience as a turnaround specialist who participated in two successful business turnarounds at American Eagle Outfitters and Waste Management.

Wal-Mart Competition Authority:
Michael Bergdahl is considered an authority on Wal-Mart. He has appeared on CNN, CNBC, CNN FN, MSNBC, CNN International, CBS National Radio and Bloomberg TV. He has participated in debates on "Power Lunch", "On the Money", "Morning Call" and "Closing Bell." His articles have appeared in leading business newspapers and magazines.

International Speaker:
His international speaking experience includes:

• Vancouver, British Columbia
• Toronto, Ontario
• Caracas, Venezuela
• Bogota, Colombia
• Panama City, Panama
• Cologne, Germany
• Istanbul, Turkey
• Malaga, Spain
• Moscow, Russia
• Across the USA
• Sydney, Melbourne & Brisbane Australia

His Books:
He wrote his first book about his experiences working for the World's Largest Company entitled: What I learned from Sam Walton: How to Compete and Thrive in a Wal-Mart World. His second book is entitled, The 10 Rules of Sam Walton: Success Secrets for Remarkable Results. Both of these books were published by John Wiley & Sons and they have been translated into several other languages. He has already written his third book, which will be published soon!

His Speeches & Audience:
Michael Bergdahl is a professional business speaker with substance, who is one part business, on part inspiration and one part storyteller. His customized speeches are designed to teach others Wal-Mart's Best Practices & how they can improve their ability to serve their customers, control their expenses and increase their sales. He has spoken at association and business conferences domestically and internationally to Retailers, Non-Retailers, Manufacturers and Suppliers who are interested in improving their ability to compete successfully in a Wal-Mart World!

MOST REQUESTED TOPICS:
What I learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World
Horror stories abound about Wal-Mart's entry into new markets and the subsequent destruction of competitors and downtown areas. In this speech, using the acronym, " P.O.C.K.E.T.S.", which stands for Price, Operations, Culture, Key Item Promotion, Expenses, Talent and Service, Michael Bergdahl describes several effective strategies competitors can and have used to counteract the inevitable pressure created by "big box" retailers.

Sam Walton's Golden Rules for Personal & Professional $ucce$$
Do you want to achieve greater levels of success in your personal and professional life? The answer of course is everyone does. In Michael Bergdahl's forthcoming book called, Sam Walton's Golden Rules For $ucce$$: Ten Ways to Prosper Personally & Professionally in Today's Wal-Mart World, he shares the success secrets of the world's most successful entrepreneur.

Secrets to Outperforming the Pack
From his experiences working for World Class "Best Practice" Companies like Pepsico's Frito-Lay Division and Wal-Mart, Michael Bergdahl shares with you some of the secrets of their success. As a turnaround team member at American Eagle Outfitters and Waste Management, learned what it takes to turn a failing company around. He shares the secrets of outperforming the pack in this speech using the acronym F.I.R.S.T. which stands for; Focus on the Customer, Inspirational Leadership, Results through People, Succession Planning/Bench-Building & Tactics for Driving the Business. Combining energy, storytelling and humor with his practical experience working with executives like Sam Walton, Bergdahl will entertain and provide practical and actionable business ideas to those in attendance.

Building Bench - Attract/Retain & Upgrade
What is your standard for staffing talent in your organization? How do your people compare to those of your competitors? Are you selective in choosing very bright, high potential people for your business or do you settle for whoever walks through the door and applies? Are you getting your share of "A" Players? The selection and retention of quality employees is the foundation upon which every one of your other strategies is based. Staffing should be one of your most important competitive advantages. In this speech Bergdahl will challenge your staffing paradigms. He will share with you "World Class" Staffing strategies and tactics from his experiences working for PepsiCo's Frito-Lay Division. He will review the methods of creating a "human inventory" or "bench strength" analysis for your organization to help you improve your ability to compete. In the competitive world we live and work in the companies with the best talent WIN!